5 personal highlights from my 5th year in business

5 personal highlights from my 5th year in business

I feel like this this week!  via GIPHY It’s 5 years since I sent off for my first pack of business cards and barely handed any out. My company had a different name and totally different services but I have managed to stay the course.  Last year I wrote about 21 things I did in my […]

What do you want to upgrade in 2022?

What do you want to upgrade in 2022?

There’s an awful lot of talk about goal setting and what you want to do differently at the start of the year. I view it as a time to reset, mainly by doing nothing for a week if I possibly can. It gives my brain a chance to rest. As December crossed into January this […]

A Christmas Dinner mystery

A Christmas Dinner Mystery

Are you sure?” I asked. “Yes. Mum says these are the vegetarian ones.” “It’s just that I’ve never seen veggie ones that look that realistic,” I said. “Shall I taste test? … Can’t tell. Mum, what do you think?” “I thought I ordered vegetarian ones.” “Yes but are they?” As the meat eaters around the […]

A conversation that led me to a new life

A conversation that led me to a new life. Photo of Rachel Extance

More than 5 years ago, someone started me on the road to running my own business. Recently, I met them in person for the first time. I had no idea when I first spoke to Ruth where that conversation would lead me. I was on maternity leave from my job working in digital media in […]

Online course terms and conditions

This page tells you the terms and conditions (Terms) on which we supply any of the courses (Courses) listed on our website https://thestorycave.vipmembervault.com/ (our site) to you. Please read these Terms carefully before ordering any Courses from our site. You should print a copy of these terms and conditions for your future reference. By placing […]

Are you creating the kind of content that suits you?

Are you creating the kind of content that suits you?

A few weeks ago I started an online magazine. It’s a blog that thinks it’s a podcast. That might sound strange but for a long time I’ve been bombarded with messages that I should start a podcast or a Youtube channel. People told me that podcasting was just getting started and there were loads of […]

Are you keeping what you really want to talk about hidden?

Are you keeping what you really want to talk about hidden?

Recently I heard Amy Kean, from Six Things Impossible, speak about embracing being weird at MarketEd.Live. It was a great talk, full of insight and ‘that’s so true’ moments. And it tied in really well with some work I had been doing on what I want to offer and my approach to content marketing. No […]

Doing more by doing less: why I’m creating more free time

Text reads: Doing more by doing less why I'm creating more free time. Photo of Rachel Extance walking in the Peak District

I’ve recently realised that I’m trying to cram too much into my days and weeks. For every hour, there are always at least two things I want to get done, and those two things probably require at least two hours each. That means work frequently spills over into evenings, weekends, and despite my best intentions, […]

3 tips that will instantly make your writing better

3 tips that will instantly make your writing better

Do you write for your business and want to make your articles, emails and social media posts more appealing? In this article, I’m going to share 3 tips I regularly share with my clients to help them improve their writing. 1. Think about why someone will read what you’re writing When it comes to your […]

7 reasons why I love Schitt’s Creek

7 reasons why I love Schitt’s Creek

What have you binge-watched lately? I’m always late to the party when it comes to must-watch TV shows so we didn’t start watching Schitt’s Creek until this month. And I am hopelessly addicted. via GIPHY If you haven’t seen it yet, I’m going to try to keep this as spoiler-free as possible but this is […]

Why I help business owners tell more of their stories

Why I help business owners tell more of their stories

When I was a trainee reporter, the job I dreaded was writing business stories. Piles of impenetrable press releases were handed over to me. Was a new financial director joining the company interesting? People seemed to think so. Would people know what a whole load of industry jargon meant? I didn’t. But hey, this was […]

What are your clients searching for late at night?

What are your clients searching for late at night. Image is someone searching Google while drinking coffee.

There is no such thing as a stupid question. Asking questions is brave. Sadly, few people ask as many questions as they do when they are 4-years-old. In fact, we’re trained not to.   When you’re sitting in class, you don’t want to be the one to raise your hand and ask a question which […]