Content Accelerator

Discover how to create high quality content marketing and start sharing it to build an audience

Is content marketing forever on your task list but you don’t know where to start?

Every group or programme you join to help you grow your business talks about content marketing, but you’re not sure what that looks like for you.

 

You’re not sure what to talk about. You’ve got broad topics, yes, but what specifically?

 

You don’t know how to structure your content or make it work together. 

 

What do you do with this material once you’ve created it?

 

And how does it market your business and help you with sales?

 

It’s time to get this figured out and get the work done with 1:1 practical support because it’s one thing to know the theory, but that doesn’t magically make content appear.

 

Join the Content Accelerator and get your content out there, working hard, bringing clients to your business.

Get content marketing off your 'to do' list and onto your 'ta da' list, working for you

You might have specific pieces of content you want to create on your task list. Or you might simply have written ‘content marketing’ but are not sure what that looks like for you. We’ll work together to identify what you need, what is going to go in it and how you’re going to use it.

 

You’ll get:

Join the Content Accelerator for £1599. Get started by filling out the short application form and then I’ll invite you to a no-obligation Discovery Call.

What will you achieve with the Content Accelerator?

Clarity on what to do and why

It’s hard to begin if you don’t know what you’re trying to achieve. Everything we do will be focused on you and your clients.

Start building a bank of content

Once you know what you are focusing on, you’ll start to build a bank of content you can use. You’ll decide whether that’s a blog, podcast, or video.

Bring people into your world

We’ll get your work published and turn it into more content to work for you on social media and through email marketing. Your content will help people get to know you.

Simplify content marketing and make it work for you.

Hi, I'm Rachel

I’ve been working with online business owners who work in specialist fields for more than five years. I’m a copywriter and director of my own limited company so I know not only how to write but also the various demands and doubts business owners have.

 

Whether you are a writer or not, sometimes you need an external point of view and someone you can trust to guide you through creating content. I’m an award-winning journalist and blogger, am good at getting to the heart of an issue, and can come up with multiple ways to talk about a topic. I provide friendly feedback and a sounding board.

What you'll do during Content Accelerator

Deep focus on who you are and who you serve

Develop your key messages and how they fit together

Discover how to create engaging content marketing

Explore your stories and how you can use them

Link your content marketing to your services

Make everything you produce work hard for you

Deep focus on who you are and who you serve

Develop your key messages and how they fit together

Discover how to create engaging content marketing

Explore your stories and how you can use them

Link your content marketing to your services

Make everything you produce work hard for you

How it works

We’ll work together for 13 weeks. It will be a mix of you creating content, me giving feedback, and us repurposing content. I’ll answer your questions along the way and help you connect your content marketing together. 

 

We’ll meet 1:1 on Zoom every two weeks.

You’ll send me the draft of each piece of content when it’s ready and I’ll review it for you. You can also message me on Voxer, the walkie talkie app, on Tuesdays to ask questions, or get help thinking through your ideas.

Your investment: £1599

What My Clients Say

Demystify content marketing

Content marketing often gets put in the ‘too hard’ box because there are so many moving parts. It feels like you need to know about several subjects at once. After all, if marketing was your thing, you’d have become a marketer, right?

 

You have everything you need to create great content marketing: your knowledge, experience, expertise and personality. I’ll show you how to use them.

 

 

By the end of the 13 weeks, you’ll have clarity what topics like SEO, email marketing and business storytelling are all about and how they help you. If there’s something else that’s puzzling you, we’ll cover that too.

 

 

You’ll gain processes and techniques so you can consistently create content for your business as it evolves. And you’ll have content that you are regularly sharing out and using to spread the work about your business.

This is for you if:

  • You’re an expert in your field and want to use your knowledge, expertise and personality to bring clients to your door.
  • You want to create unique content marketing.
  • You are not consistently creating content marketing. You might have had a go and got stuck, or not started yet.
  • You want to do the work yourself so you can do it in future, or be able to brief someone else, knowing what’s involved.
  • You’re able to commit 3-4 hours a week to get the work done.
  • You’re willing to spend time on social media most days, even if it’s just 10 minutes.

This is not for you if:

  • You’ve only just started your business or don’t yet know who your ideal clients are.
  • You want to take standard templates and copy what other people are saying.
  • You’ve been creating content marketing for a while.
  • You don’t want to do the work yourself.
  • You are maxed out with client work and don’t have time in your week to work on your business.
  • You can’t stand social media and don’t use it, except to post and run.

Frequently Asked Questions

All calls take place online, using Zoom.

You are welcome to record the calls.

Yes. We’ll agree what you need to do before the next session, or when you need to achieve something by. For instance, you might need to write a batch of articles for your blog, or scripts for videos or a podcast. 

Then your progress will be slower. If you find you’re not able to carve out time in between calls, you can use your fortnightly calls with me to co-work. Ideally though, you’ll do your homework. I’m not going to sugar coat that.

I will give you access to my diary so you can book calls in at a time that suits you. If you can’t find a suitable slot, get in touch with me and we’ll arrange it. 

You can put up a distress flare using Voxer. If you haven’t come across it before, it’s known as the walkie talkie app and it enables us to talk an issue through. I have office hours on Tuesdays when you can message me on Voxer and I will come back to you.

I won’t do any writing for you. The Content Accelerator is designed to enable you to do your own content marketing, or know how to brief a team member in future. I can write with you during a call if we have something in front of us. 

This programme is all about content marketing. I would be happy to discuss writing your website for you, or if you want to do it yourself, then my copywriting buddy Laura Robinson runs a brilliant programme called Write Your Website (that’s an affiliate link).

Yes! Your blog will bring organic traffic to your website if you do it well and you can use it to build an audience on your email list and social media.

Your blog also enables you to give people more information about what you offer, acting as a great customer service representative.

It does take time and effort though.

Let's get your content marketing out into the world

Make sense of content marketing and create quality, original material you can use to promote your business. 

 

Join the Content Accelerator for 3 payments of £533 a month or one payment of £1599 and get your content done, published and working for you.

 

Apply now and I’ll invite you to a 20 minute Discovery Call so we can find out more about each other and check the Accelerator is right for you.