Where To Write For Your Business To Get Seen

Where to write about your business

When you start thinking about writing for your business there are more options than you might realise. And if you think you need a website first, you don’t. I’ll discuss the pros and cons of the options in this article.   Writing about your business enables you to share insights about why you do what […]

What makes a good and effective blog post?

What makes a good and effective blog post?

Are you wondering how to create a blog post your readers will enjoy and that brings value to your business? One of the reasons I like blogging is that it’s a very flexible medium. There are no real rules: articles can be long or short, strictly business or riotously funny, stick to the facts or […]

How to blog when you don’t like writing

How to blog when you don't like writing

You’ve got a blog section on your website or you’re thinking of creating one, but there’s a problem: you’re not keen on writing. What to do?  You can still have a blog and create a valuable resource for your clients. I’m going to share some ideas and inspiration to help you create great articles without […]

9 brilliant benefits of blogging for business

Cover image for 9 brilliant benefits of blogging for business

Is it worth starting a blog in 2020? The simple answer is yes, it absolutely is. Businesses without a blog, or who only update theirs occasionally, are ignoring an important asset. But if you need convincing, I’m going to share 9 brilliant benefits of blogging for your business. Is blogging still relevant in 2020? Have […]

How to feel confident about pressing publish

How to feel confident about pressing publish

You’ve written your blog post, social media update, or website homepage, and now you need to hit the publish button. Here are 5 ways to get past feeling nervous about it. 1. Remind yourself that you are an expert You know what you are talking about. You are an expert in your industry. Whether you […]

Rachel Extance wins Blogger of the Year

Cover image for Digital Women Awards Blogger of the Year

And why I have FOMO about it At a bar in London one month ago, a group of remarkable people gathered to celebrate the Digital Women Awards 2020. I wasn’t there. I was lying in the dark, on my son’s bedroom floor, waiting for him to go to sleep. I was privileged to be a […]

How to draw up a content plan for your blog

Photo of someone writing on a sticky note with a planner. Photo by Marten Bjork.

Are you writing without a plan? Or do you have a blog on your website but you’re not sure what to write about and so you don’t? Either way, you need a content plan. In this article I’m going to take you through what a content plan is, how it can help you, and how […]

Blogging is generous #HelpShareCollaborate

People sharing food on a table at Thanksgiving

It’s Thanksgiving today. Weirdly, although it’s a tradition that started in England we don’t celebrate it. I think we should bring it back. In an age when we rush around from one thing to the next, are quick to complain, tired and overwhelmed, taking time to be with those we love and be thankful for […]

I have a secret blog. Here’s why.

A photo of someone writing

“I was intentionally overweight for over 24 years. I never ate anything I didn’t intend to.” The late, great, Zig Ziglar on why you don’t just need a goal, but you need motivation and people to support and help you reach them. I remind myself of this every time I look in the mirror or […]