How can new people discover your world?

How can new people discover your world?

“What about this JT Kirk guy?”   My husband and sons discovered Star Trek Prodigy while I was away last week. If you haven’t come across it, it’s a Star Trek spin-off for kids.   They hadn’t really seen Star Trek until now. It does a brilliant job of introducing children into a world their […]

Why I started Rachel’s Writing Club

Why I started Rachel's Writing Club

When I tell people my business is called The Story Cave, I get one of two reactions: a) That’s such a great name! Or, b) That sounds cold, draughty, and damp.   Whenever I picture The Story Cave, it’s warm and inviting. There are plush sofas. Books line the walls. There’s a bar where you […]

What if you felt free to write what you want to?

What if you felt free to write what you want to?

Whose voice helps you share yours? My friend Roman Eggenberger has been sharing his top LinkedIn voices recently. It’s a joyful series. The opportunity to discover people who weren’t on my radar before, hear how Roman met them and how they have helped him write what he wants to write.   I’ve been doing a […]

5 benefits of my 90 day blogging programme Kickstart Your Marketing

Do you keep meaning to make a marketing toolkit for your coaching and consulting business? It’s there, on your quarterly or annual plan. And yet, you haven’t made a start yet.    It’s time to ditch the excuses and write. Here are 5 ways my 90 day blogging programme Kickstart Your Marketing will help you […]

Everything you need to know about Kickstart Your Marketing

Everything you need to know about Kickstart Your Marketing

How long is it since you wrote down ‘blog post’ on your task list? What is holding you back from writing about your business?   If either of those questions got you thinking, or possibly made you squirm a little, then my 3 month blogging programme Kickstart Your Marketing is for you. It guides you through […]

11 great reasons to join Rachel’s Writing Club

11 great reasons to join Rachel's Writing Club

There are all kinds of reasons why we get stuck when it comes to writing for our businesses. Rachel’s Writing Club provides cheerleading and accountability for B2B coaches and consultants who find they are also writing for their businesses.

Why my content marketing courses focus on doing the work

Why my content marketing programmes focus on doing the work

“You’re giving people broccoli 🥦 when what they want is chocolate🍫.” That feedback knocked my confidence when I first heard it. Who doesn’t want chocolate? An easy sell. Delicious big bars of cocoa beans, fat and sugar that you can sell in an infinite variety of shapes and flavours and mix with nuts and sprinkles. […]

Why my 1:1 programmes take place over 11 months

Why my 11 programmes take place over 11 months

Recently I launched a programme and almost as soon as I did it, I wanted to put it back in its box. It wasn’t that I didn’t believe in the programme, I absolutely did. But something about it wasn’t quite right. It was going to run over 3 months and it had many benefits. Too […]

What does blogging effectively mean?

What does blogging effectively mean?

Are you creating content but don’t feel you’re getting anywhere? It’s probably because either:   a) You don’t have a strategy for your content marketing in place, or   b) You are not clear on your message and what makes you stand out.   I talk a lot about blogging effectively but what does that […]

Are these fears putting you off blogging (or writing social media posts)?

Are these fears putting you off blogging? (Or writing social media posts?)

Does the thought of posting on Linkedin, publishing a blog post, or recording a video talking about you and your business make you want to go and do all those other jobs you’ve been putting off for 6 months? During a recent session of a business community I’m in, The Cole Collective, Mike Cole recapped […]