Writing about yourself is hard

I use my journalist’s nose for a story to help you write about who you are, what you do, and why your customers need it.

Are you staring at a blank screen? Or have you got various half-finished drafts that you keep meaning to work on? You know what you do for your clients but you can’t find the words or the time to write them. It’s so frustrating!

 

I work with you to write about you and your business in your own words and make them resonate with your ideal customer. I know what it’s like to run a business, and I create a safe space for you to share ideas and think things through.

 

If you want to:

  • Get clarity about how you communicate what your business does
  • Write relevant and engaging content that grabs your readers’ attention
  • Have a website that sells your offers
  • Stop writing for your business always being sat at the bottom of your task list
Let's chat!

Website Copywriting

A collaborative copywriting service giving you the pages you need to market your business, from a bio to a full website. All copy is written with your ideal clients in mind.

Find The Right Words

BlogAbility

Make your blog work for you. You know how good blogging is for your business but it’s just not happening. Whether you need accountability, or a helping hand, I’ll give you the support you need.

Make Your Blog Work For You

Do you ever wonder what a journalist would ask you?

Digital Women Awards 2020 Winner

I’m an award-winning journalist and blogger working with business owners who want to share their expertise, build a reputation and get sales.

 

My audience-focused approach uses storytelling to craft messages that speak to your ideal clients, tapping into what motivates them. I work with you to get to know your organisation and who you are trying to reach. I pay attention to the needs and experiences of your audience and draw them into your message.

Read my story
"I chose to work with Rachel on the copy for my website specifically because she has a unique way of approaching copywriting for businesses like mine. I loved the way the process was kicked off with an interview-style meeting where Rachel really delved into what's interesting about how I work with my clients and who they are. She helped steer me away from talking about what I do, and more onto how I help solve my clients' problems.
Karen ArnottArnott Design
Rachel was great. She really wanted to understand what I was wanting and to produce something that would work for me. She listened to my comments on the first draft and quickly adapted anything I needed. Once the website was up and running she had a last look over that the words flowed with the edited format.
Jenette HardyBounceFest
I needed a new name for one of my training programmes and had been going round in circles, with each of my ideas becoming less appealing, the more I navel-gazed and over-thought it. I was super-clear about the benefits of the course and who it was for, but the name I had chosen wasn't getting people taking action. Rachel created a 'safe space' for me to admit that what we had been marketing wasn't working - without judgement - and for creative ideas to flow to find a solution.
Clare JosaAuthor of Ditching Imposter Syndrome
Rachel did an outstanding job of interviewing my client and producing a great case study. She made the entire process really straightforward and delivered something that clearly explained what was involved and how it benefited my client. I would have no hesitation in recommending Rachel for any work that involves developing a story, writing with clarity or interviewing skills.
Jo TwiseltonTwist Consultants
Rachel is an excellent storyteller, but as well as being able to tell her own stories is brilliant at coaching you to make your writing a little bit better. I initially wanted to work with her to proof content, but I hadn’t realised how much more she’d bring - suggesting improvement to flow, areas where I could round out content and powerful headlines.
Clare WilliamsLoxley Business Support
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My Latest Articles To Help You Create Great Content

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I celebrated 4 years in business in January and looking back, I realised just how much my business had changed in that time. For a

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What does your audience need to know?

One of the biggest mistakes I see in messaging is the assumption that people reading or watching will know what things do, how they work,

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Email, social media, direct mail, phone calls, we are bombarded with communications every day. As business owners, we’re also constantly creating messages. We all want

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