Writing About Yourself Is Hard

"I chose to work with Rachel on the copy for my website specifically because she has a unique way of approaching copywriting for businesses like mine. I loved the way the process was kicked off with an interview-style meeting where Rachel really delved into what's interesting about how I work with my clients and who they are. She helped steer me away from talking about what I do, and more onto how I help solve my clients' problems.

Rachel was great. She really wanted to understand what I was wanting and to produce something that would work for me. She listened to my comments on the first draft and quickly adapted anything I needed. Once the website was up and running she had a last look over that the words flowed with the edited format.

I needed a new name for one of my training programmes and had been going round in circles, with each of my ideas becoming less appealing, the more I navel-gazed and over-thought it. I was super-clear about the benefits of the course and who it was for, but the name I had chosen wasn't getting people taking action. Rachel created a 'safe space' for me to admit that what we had been marketing wasn't working - without judgement - and for creative ideas to flow to find a solution.

Rachel did an outstanding job of interviewing my client and producing a great case study. She made the entire process really straightforward and delivered something that clearly explained what was involved and how it benefited my client. I would have no hesitation in recommending Rachel for any work that involves developing a story, writing with clarity or interviewing skills.

Rachel is an excellent storyteller, but as well as being able to tell her own stories is brilliant at coaching you to make your writing a little bit better. I initially wanted to work with her to proof content, but I hadn’t realised how much more she’d bring - suggesting improvement to flow, areas where I could round out content and powerful headlines.